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News Entry# 572930
Yesterday (19:56) Bangalore Metro to Introduce Advertisements on Trains for First Time
Entry# 6213270   
  Past Edits
This is a new feature showing past edits to this News Post.
Namma Metro coaches to be wrapped with advertisements

The Bangalore Metro Rail Corporation Limited (BMRCL) is introducing advertisements on its Green and Purple Line trains for the first time, aiming to generate non-fare revenue. BMRCL officials assure that the ads will not obstruct the view from the windows. This move, inspired by other Indian metro systems like Delhi, Hyderabad,...
more...
and Kochi, seeks to bolster the BMRCL's finances. While previous attempts to generate revenue through station and train advertisements were impacted by a ban on outdoor advertisements, BMRCL has resumed various initiatives, including film shoots, retail outlets, ATMs, parking, kiosks, charging stations, and telecom infrastructure leasing. The decision has sparked mixed reactions from commuters, with some concerned about the potential for visual clutter and others welcoming the revenue generation potential if it helps keep fares low and improve services.

Bangalore Metro Rail Corporation Limited (BMRCL) apne Green aur Purple Line trains pe pehli baar advertisements laane jaa raha hai, jisse non-fare revenue generate karne ka lakshya hai. BMRCL officials ka kehna hai ki ads se khidki se dekhne mein koi dikkat nahin aayegi. Ye kadam Delhi, Hyderabad aur Kochi jaise...
more...
alag alag Indian metro systems se prabhavit hai, aur isse BMRCL ke finances ko majboot banaya jaa sakta hai. Station aur train mein advertisements se revenue generate karne ke pehle ke prayas pe outdoor advertisements par ban lagne ka asar padha tha, lekin BMRCL ne alag alag initiatives fir se start kar di hai, jisme film shoots, retail outlets, ATMs, parking, kiosks, charging stations aur telecom infrastructure leasing shamil hai. Is faisle ne commuters ki taraf se mixed reactions di hain, kuchh logon ko visual clutter ki chinta hai, aur kuchh logon ka kehna hai ki agar isse fares kam rahe aur services mein sudhar aaye toh yeh revenue generation ki wajah se achchha hai.
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